Viewing Jason Schwartz View all News

New Work: Hologram, an IoT Company

Bright Bright Great is excited to announce the launch of a new brand and website for Hologram, a company that allows you to Connect IoT devices over cellular networks, capture device data, and manage a fleet with a stack of IoT tools.

Bright Bright Great worked with Hologram on brand and digital strategy. BBG initially started starting initially with digital strategy, art direction and seeing the project come to fruition as Hologram changed their name from Konent to the new parent brand.

Posted By
Alex Sheyn

New Work: InterOptic by Advantage Optics

Bright Bright Great is excited to announce the launch of the InterOptic brand from Advantage Optics with a revamped art direction and website, interoptic.com.

InterOptic

Bright Bright Great worked with AdvantageOptics from brand strategy down to create an updated brand identity, art direction, strategy and more. We are continuing to work with the IO team on internal collateral and brand elements.

A major thank you to our friends at AdvantageOptics and we are excited to continue on with your team.

InterOptic Brand Identity

InterOptic Website

InterOptic Mobile Experience InterOptic Mobile Experience

InterOptic Illustration

Posted By
Jason Schwartz

Happy 12 Month Anniversary to this Tweet

12 months to the day, we jokingly shot this tweet out.

“I don’t see you doing a worse job for us than other people have done. I have low expectations.”

Client Testimonial

This was something that was jokingly said to us during a project kickoff, but what has happened in the 12 months since this was said has been pretty remarkable.

Here’s a few key points that worth talking about:

  • Overall Traffic – Doubled
  • Largest Online Sale – Happened
  • Digital Sales – Doubled

Now, although these aren’t standard results, this is kind of a big deal for us stepping up to share our skills with clients.

Posted By
Jason Schwartz

BBG is 10 Years Old!

Bright Bright Great 10 Years Old

A quick note from our Creative Director:

In January, Bright Bright Great turned 10 years old.

Starting as our my personal freelance moniker in 2007, BBG has grown to a multi-million dollar adventure, serving clients around the world and producing amazing creative and tech for all those we have worked with.

It’s been an amazing ride so far and we aren’t planning to quit anytime soon. Thanks to everyone for the support and exciting projects we’ve been a part of over the last decade. Our journey continues.

Jason Schwartz
Creative Director, Founder

Posted By
Jason Schwartz

BBG Creative Director Jason Schwartz and Cards Against Humanity Design Lead Amy Nicole Schwartz to Lecture at Cranbrook Academy of Art in November

BBG Creative Director Jason Schwartz and Cards Against Humanity Design Director Amy Nicole Schwartz (Collectively The Dracula Family) Part of 2016 Lecture Series at Cranbrook Academy of Art in November.

Jason Schwartz Amy Nicole Schwartz The Dracula Family

The Dracula Family will be presenting at request of Cranbrook 2-D Designer in Residence, Elliott Earls.

Thursday 11/10
Meet with 2D, talk about professional practices 10 am – 12 pm
Studio Visits 1 pm – 5 pm
Group Dinner

Friday 11/11

Studio Visits 10:30 am – 12 pm
Lecture 2-3:30

Full Lecture – 2-D, 3-D, Architecture, Painting, Metals, Ceramics, Fibers, Sculpture, Photography & Print Media (deSalle Auditorium)

Unstructured 2D Studio Review – 3:30- end of day

http://cranbrookart.edu/lecture-series/

 

About The Dracula Family

Jason Schwartz

Jason Schwartz is an enabler with a passion for crafting engaging experiences that intersect human interaction with technology. Over the past 15 years, Jason has worked for start-ups agencies & INC500s as Interactive Designer, Strategist, Advisor, Director of Marketing, Investor and Creative Director.
In 2007, Jason founded the Chicago-based design, strategy and technology house Bright Bright Great where he currently acts as Creative Director. Jason is also the acting Creative Director at Avondale Type Co. , TSH & Mlmtr, all of which he founded.
Amy Nicole Schwartz
Amy Schwartz is a designer specializing in branding, digital experiences, and games. She is currently the Design Director at Cards Against Humanity and Blackbox.
Amy was the winner of Command X at the 2015 AIGA National Design Conference; other recognition includes the 2016 Emerging Designer Award by AIGA Chicago, 2016 Finalist for Young Designer of the Year by the Net Awards, and the recipient of the AIGA What’s Next Grant in 2014.
Amy founded Liminal Space in 2015, a design initiative that promotes experimentation, community, and dialogue within Chicago’s thriving design, art, and technology scenes. Amy holds an MFA from the Cranbrook Academy of Art and a BA from DePaul University.
Posted By
Jason Schwartz