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Dockers & WeWork Present: Always On Sessions (Recap)

“This was a fantastic night with Dockers, WeWork and the amazing speaker panel. BBG thanks all involved for putting this together. Furthermore, free pants!”

— Jason Schwartz, Managing Director

Recap Photography:

Dockers WeWork Always On Session ChicagoDockers WeWork Always On Sessions IntroductionsDockers WeWork Always On Sessions IntroductionsDockers WeWork Always On Sessions Speakers Dockers WeWork Always On Sessions Q&ADockers WeWork Always On Sessions Antonio GarciaDockers WeWork Always On Sessions Jason SchwartzDockers WeWork Always On Sessions Crowd Participation Q&ADockers WeWork Always On Sessions Antonio Garcia and Dockers Representative

About Dockers Always On Sessions:

Dockers Always On Sessions is a speaker series designed for you. Docker’s has teamed up with WeWork on a series of happy hours featuring up-and-coming entrepreneurs and influencers, covering everything from technology to travel.

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Jason Schwartz

Dockers & WeWork Present: Always On Sessions

“Lucky for everyone I’ve been “always on” since 1979.”

— Jason Schwartz

Dockers and WeWork Always On Sessions

Our Creative Director Jason Schwartz will be speaking with an amazing panel at WeWork Wednesday Oct 10 with Dockers discussing Digital Marketing, Empathy, Authenticity and Change.

Tickets are free: https://www.eventbrite.com/e/dockers-always-on-sessions-digital-marketing-tickets-48663186902

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Jason Schwartz

JLL Adobe Creative Jam Chicago

“It was fantastic to see the JLL go so deep in 2.5 hours. The ideas were golden. Thanks to JLL for an amazing event.”

-Jason Schwartz, Bright Bright Great Managing Director

The Adobe Creative Jam at JLL was an awesome celebration of community partnership, embodied learning and amazing talent! JLL’s teams produced some truly exceptional work in Client Experience Design with Adobe XDAdobe DimensionSpark, TypekitStockCC Libraries and more.

Our fantastic speakers Tereasa Surratt, Jason Schwartz & Rob Generette for inspiring, entertaining and educating us all!

(Pictured above Rob and Jason discuss Marvel Contest of Champions and Pokemon.)

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We All Have A Choice

This has been a great PR week for large companies who have been called out on social media to ditch discounts for NRA members, turning a petition into something good.

It’s important to remember that all companies large and small–and employees within companies–have opportunities to do business with companies who do good, help people, and push humanity forward. This also means choosing not to work with companies who do bad things.

It has always been a policy of Bright Bright Great to work with companies who have a positive impact and avoid supporting dangerous products and avoid looking to trick users. (You would actually be surprised by how many people contact BBG to create dark pattern experiences, or simplified dangerous experiences.) BBG isn’t a large corporation where pulling our support gets us a nice press release, we just want to be clear with those who want to partner with us.

We will never use good design to sell bad things to people.

Companies large and small have opportunities like this as part of every single business development meeting, and it shouldn’t take being called out online after a tragedy to make these decisions.

Congratulations to MetLife, Symantec, LifeLock, Best Western, Wyndam, Alamo, National, Enterprise Rent A Car, First National Bank of Omaha, Hertz, Budget, Avis, Norton Online, North American VL, Allied, Simplisafe, Chubb, United, Delta & TrueCar.

As of time of this post, Amazon, FedEx and Google are still working with the NRA, which is unfortunate and should be reconsidered.

Let’s all be real with ourselves for a minute and recognize that it’s all of us, not only large companies being thrown into the social media fire that can make an impact in other’s lives.

Jason Schwartz, Managing Director

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Jason Schwartz

New Work: Celebrating 100 Years of Color with Rit Dye

For over 100 years, Rit Dye has been on a mission to deliver enduringly beautiful color to our most loved fabrics. Introduced in 1918, 2018 marks Rit’s 100 year anniversary and also marks the launch of their new digital experience and digital tools for every dyeing process.

Rit Dye Logo Rit Dye Website Rit Dye IconographyRit Dye Website Mobile Rit Dye Website MobileRit Dye Website

The BBG team also had the amazing opportunity to shoot with Barbie Roadkill for the Rit Site in her home studio.

Rit Dye Photography Rit Dye PhotographyRit Dye Barbie Roadkill Rit Dye Barbie Roadkill Rit Dye Barbie Roadkill Rit Dye Barbie Roadkill Rit Dye Rit Dye Photography Rit Dye Photography

Learn more about Rit Dye and their 100 years of dyeing https://www.ritdye.com/

(Before shot for posterity)

Rit Dye 2017

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Cabin Fever – BBG Retreat 2017

The BBG team headed to Saugatauk, in Eastern MI for a lock-in to explore where BBG is headed in 2018 and beyond as well as prepare for our BBG X website launching early next year.

Notes:

  1. This was a cabin in the middle of nowhere.
  2. Every restaurant in Saugatauk advised us “not to get the special”
  3. We spent many hours by a fireplace.
  4. The back of our cabin lead to a trail bringing up thoughts from Creepshow 2’s “The Raft.”
  5. We watched Riverdale and drank wine.
  6. Less vomit than our retreat to Cedar Point.
  7. Avondale Shrimp Co. was born.

Some of our favorites from our cabin adventure.

Amy Schwartz Creative Director Ken Barrios Developer Amy Schwartz Bright Bright Great Kara ShimMack Freemire and Kara Shim Designer Tiffany Stoik and Kara Shim Mackenzie Freemire Amy Schwartz Jeanne Henry Jason Schwartz Ken Barrios Jason SchwartzFireside with Jason Schwartz Jeanne Henry Project Manager

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BBG Creative Director Amy Schwartz & Managing Director, Founder Jason Schwartz Announced as TopCon 2017 Speakers

TopCon is is an annual, one-day conference celebrating all things creative. Every year hundreds of incredible minds come together to share stories and ideas, failures and successes, and a whole lotta love.

Hear and learn from some of today’s emerging, influential, and downright nicest people in the creative industry.

TopCon TN Speakers

Bright Bright Great Creative Director Amy Schwartz and Managing Director, Founder Jason Schwartz (collective known as The Dracula Family) have been announced to speak at TopCon 2017 in Chatanooga, TN.

https://www.topcontn.com

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New Work: Hologram, an IoT Company

Bright Bright Great is excited to announce the launch of a new brand and website for Hologram, a company that allows you to Connect IoT devices over cellular networks, capture device data, and manage a fleet with a stack of IoT tools.

Bright Bright Great worked with Hologram on brand and digital strategy. BBG initially started starting initially with digital strategy, art direction and seeing the project come to fruition as Hologram changed their name from Konent to the new parent brand.

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New Work: InterOptic by Advantage Optics

Bright Bright Great is excited to announce the launch of the InterOptic brand from Advantage Optics with a revamped art direction and website, interoptic.com.

InterOptic

Bright Bright Great worked with AdvantageOptics from brand strategy down to create an updated brand identity, art direction, strategy and more. We are continuing to work with the IO team on internal collateral and brand elements.

A major thank you to our friends at AdvantageOptics and we are excited to continue on with your team.

InterOptic Brand Identity

InterOptic Website

InterOptic Mobile Experience InterOptic Mobile Experience

InterOptic Illustration

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Happy 12 Month Anniversary to this Tweet

12 months to the day, we jokingly shot this tweet out.

“I don’t see you doing a worse job for us than other people have done. I have low expectations.”

Client Testimonial

This was something that was jokingly said to us during a project kickoff, but what has happened in the 12 months since this was said has been pretty remarkable.

Here’s a few key points that worth talking about:

  • Overall Traffic – Doubled
  • Largest Online Sale – Happened
  • Digital Sales – Doubled

Now, although these aren’t standard results, this is kind of a big deal for us stepping up to share our skills with clients.

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Jason Schwartz