photography Archives — Bright Bright Great — Web Design, Development, Brand Strategy

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Jan 30, 2018

New Work: The Landing Hotel, Rivers Casino Hotel Experience

Bright Bright Great is excited to announce the launch of branding and in-hotel experience for The Landing Hotel, an upscale boutique destination with 165 rooms situated on the picturesque Mohawk Harbor in Schenectady, New York, with direct access to the Rivers Casino & Resort.

Bright Bright Great has been working with Rush Street (Rivers Casino & Resort & SugarHouse Casino’s parent company) since 2015 on multiple projects in branding, digital/web and print. The Landing Hotel branding is the first BBG project to launch live, with a new Rush Street digital experience launching later this month.

This project uses Avondale Type Co.‘s sans serif font ATC Arquette, a typeface designed in-house, which is not only used for the physical signage for the hotel, but also throughout the brand.

Posted By

Jason Schwartz

Jul 26, 2017

New Work: BBG & Mlmtr Ready Onyx & Oxford for Launch

Bright Bright Great has been working with the soon to be launched Onyx & Oxford over the last year. As they ready to launch, our Mlmtr team hit the streets to capture both product and culture for them.

Onyx & Oxford Chicago Photoshoot Onyx & Oxford Studio Photoshoot Onyx & Oxford Chicago Studio Photoshoot Onyx & Oxford Tee Bundle Onyx & Oxford Behind The Scenes Onyx & Oxford White Oxford

A major thank you to our friends at Onyx & Oxford. More from BBG on the brand and digital projects in August.

Onyx & Oxford White Oxford

Posted By

Jason Schwartz

May 05, 2017

New Work: Strata, a Comcast Company

Bright Bright Great is excited to announce the launch of the new Strata website, a Comcast company that processes 25% of the total U.S. ad spend ($60+ billion dollars of advertising.)

Bright Bright Great worked with Strata starting initially with digital strategy, art direction and seeing the project come to fruition with content strategy as Strata overhauled a dated and limited brand.

Strata, which is a Comcast company, processes 25% of the entire total U.S. ad spend annually (currently of $65 billion dollars)! Yes, you read that right, $65 billion+ in ad spend.

“…Always an adventure! A true collaboration with the best partners and colleagues in design…”

— Judd Rubin, SVP Revenue and Marketing

Bright Bright Great also worked with our friends Pentagram in NYC on branding for this project. A major thank you to Eddie Opara and his team for additional support on this project.

This project also uses Avondale Type Co.‘s sans serif font ATC Arquette, a typeface designed in-house, which has been selected by Comcast as the corporate typeface for the Strata brand.

Posted By

Jason Schwartz

Apr 19, 2017

New Work – Bright Bright Great/Mlmtr for Flosstradamus HDYFEST 2017

BBG’s photo/video studio, MLMTR, was tapped by Flosstradamus to come out to their rehearsal space and film behind-the-scenes video for HDYFEST in Denver. With short notice and a tight turnaround, MLMTR produced three 15-second teaser videos highlighting the custom stage build for the festival.

We filmed R+D, rehearsals, and will retain footage from the actual festival to create a 2-minute “How we did it” video detailing the process of how the Flosstradamus team turned plexiglass and projectors into holograms.

For additional information about BBG/MLMTR photo & video capabilities email sayhello@brightbrightgreat.com.

Posted By

Jason Schwartz

Apr 14, 2017

BBG & Our Photography Team Mlmtr Head to Coachella

The BBG/Mlmtr team is headed to Coachella this weekend for some behind the scenes photography with bands, audience, the crew and more. We will be holding a special top secret shoot in at Joshua Tree and the Kelso Dunes.

More info and a photographic recap coming soon!

Mlmtr is at Coachella

Posted By

Jason Schwartz

Oct 10, 2016

New Work: Wright & Ditson

Bright Bright Great is delighted to announce the launch of Wright & Ditson’s new brand identity and web store, wrightandditson.com.

Wright and Ditson is the third and final brand identity and website project of three American Needle brands that BBG has relaunched.

Bright Bright Great was tasked with creating a new brand and website for Wright and Ditson that connected the company to the American Needle brand portfolio while making the new Wright and Ditson visually distinct enough to separate it from both American Needle and Red Jacket.

BBG designed the new brand identity and web store, developed the website, and did lifestyle photography for the site as part of the project.

Posted By

Jason Schwartz

Oct 03, 2016

New Work: Paris312

Bright Bright Great is delighted to announce the launch of Paris312‘s e-commerce store. Paris312 is provider of high-quality party goods for those who want to add a little Parisian flair and elegance to their home entertaining.

As part of this project, BBG redesigned and developed the website on Shopify, designed custom illustrations, built product systems for Paris312’s local balloon delivery, party box, and party box concierge services, shot product and catalog photography, and provided guidance on SEO and brand strategy.