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New Work: InterOptic by Advantage Optics

Bright Bright Great is excited to announce the launch of the InterOptic brand from Advantage Optics with a revamped art direction and website, interoptic.com.

InterOptic

Bright Bright Great worked with AdvantageOptics from brand strategy down to create an updated brand identity, art direction, strategy and more. We are continuing to work with the IO team on internal collateral and brand elements.

A major thank you to our friends at AdvantageOptics and we are excited to continue on with your team.

InterOptic Brand Identity

InterOptic Website

InterOptic Mobile Experience InterOptic Mobile Experience

InterOptic Illustration

Posted By
Jason Schwartz

New Work: Black Spectacles 2.0

Bright Bright Great is excited to announce the launch of Black Spectacles revamped art direction and website, blackspectacles.com.

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Bright Bright Great has been lucky enough to work with the Black Spectacles team over almost 10 years, assisting with brand, design, strategy and more. We have also worked with Black Spectacles’ community products such as Super Simple, ARE Prep and ARE Live.

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Posted By
Jen Hansen

New Work: Wright & Ditson

Bright Bright Great is delighted to announce the launch of Wright & Ditson’s new brand identity and web store, wrightandditson.com.Wright Ditson Desktop Landing Page BBG

Wright and Ditson is the third and final brand identity and website project of three American Needle brands that BBG has relaunched.

Bright Bright Great was tasked with creating a new brand and website for Wright and Ditson that connected the company to the American Needle brand portfolio while making the new Wright and Ditson visually distinct enough to separate it from both American Needle and Red Jacket.

BBG designed the new brand identity and web store, developed the website, and did lifestyle photography for the site as part of the project.

Wright Ditson Brand Identity BBG Wright Ditson Mobile Shopping BBG

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Wright Ditson Mobile Site BBG

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New Work: Paris312

Bright Bright Great is delighted to announce the launch of Paris312‘s e-commerce store. Paris312 is provider of high-quality party goods for those who want to add a little Parisian flair and elegance to their home entertaining.

 

As part of this project, BBG redesigned and developed the website on Shopify, designed custom illustrations, built product systems for Paris312’s local balloon delivery, party box, and party box concierge services, shot product and catalog photography, and provided guidance on SEO and brand strategy.

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Posted By
Jen Hansen

New Work: Amanecer Yacht

Bright Bright Great is proud to announce the launch of Amanecer Yacht’s new website, AmanecerYacht.com.

Amanecer Yacht provides private, fully-customizable luxury yacht charter experiences for travelers in Puerto Vallarta, Punta Mita, and other locations along the Banderas Bay in Pacific Mexico.

In addition to art direction, design, development, and hosting of the new website, BBG also created Amanecer’s new brand and print materials, including business cards, menus, sales brochure and a custom icon and illustration style for both the web experience and Amanecer’s press materials.

 

 

 

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Posted By
Jen Hansen