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Insert Coin Heads to SXSW

Bright Bright Great has been working with Josh Tsui and the Insert Coin Documentary since day one from the Kickstarter campaign, through branding, digital elements for the documentary and print marketing for SXSW and beyond.

We are excited to share printed posters for the inaugural debut for Insert Coin SXSW 2020!

Poster Series for Insert Coin SXSW

Insert Coin SXSW 2020 Documentary Debut Poster

Insert Coin SXSW 2020 Documentary Debut Poster 2

Insert Coin SXSW 2020 Documentary Debut Poster

About the Insert Coin Documentary

Insert Coin recounts the oral history of a team of geeks and misfits in the back of a Chicago factory creating the biggest video games (Mortal KombatNBA JAM, and others) of all time. (World Premiere)

Eugene Jarvis, the creator of 80s classic videogames such as Defender and Robotron, returns to the industry in the 90s. In the process, he assembles a team that pioneers the concept of bringing live action into videogames, kickstarting a new era in the arcades.

The technology mushrooms into massive hits such as Mortal Kombat and NBA Jam and soon the team begins to conquer the world. What began as a small tight-knit group begins to deal with success and eventually the rise of home consumer technology.

Insert Coin SXSW 2020 Trailer

Posted By
Jason Schwartz

New Work: BBG Develops The Landing Hotel Brand ID for Rivers Casino’s Upscale Boutique Destination

Bright Bright Great is excited to share our design work created for Chicago’s Rush Street, the parent company for both the Rivers Casino and SugarHouse Casino.

BBG was tapped to assist branding the first hotel in the Rush Street portfolio.

The Landing

The Landing Hotel Branding

The Landing Hotel

Partial Press Release from Rivers Casino

SCHENECTADY, NY — Rivers Casino & Resort Schenectady today unveiled “The Landing Hotel,” and set a Mid-July opening date. As the Capital Region’s newest upscale boutique destination, the 165-room hotel includes four-star-caliber amenities with a focus on providing guests with a unique, personalized experience. Well-appointed rooms and suites provide the perfect balance for business and recreational travelers and the modern sleek exterior shimmers along New York’s historic Mohawk River. The announcement took place before a major hiring fair for more than one hundred hospitality and gaming positions.

“Casual elegance, first-class service, amazing food, and access to the best gaming in New York, will ensure that Rivers Casino & Resort guests will be treated to the very best travel experience in the Capital Region,” said Rivers Casino & Resort General Manager Mary Cheeks. “The addition of our new upscale boutique hotel signals that we are full steam ahead at Rivers. In the weeks ahead we’ll be rolling out the red carpet for our first overnight guests and welcoming over one hundred new members to the best team in town.”

“The Landing Hotel is going to be a great addition to Rivers Casino, and a destination in its own right in the Capital Region,” said Cimei, The Landing Hotel General Manager. “The property will provide the highest quality guest experience for whatever reason you’re visiting Rivers – entertainment, business, or a wedding or conference in our Event Center.”

More information about The Landing Hotel at Rush Street’s website.

The Landing Hotel The Landing Hotel The Landing Hotel

Photo Credit: The Landing Hotel

Posted By
Jason Schwartz