Bright Bright Great is excited to announce the launch of the InterOptic brand from Advantage Optics with a revamped art direction and website, interoptic.com.
Bright Bright Great worked with AdvantageOptics from brand strategy down to create an updated brand identity, art direction, strategy and more. We are continuing to work with the IO team on internal collateral and brand elements.
A major thank you to our friends at AdvantageOptics and we are excited to continue on with your team.
12 months to the day, we jokingly shot this tweet out.
“I don’t see you doing a worse job for us than other people have done. I have low expectations.”
This was something that was jokingly said to us during a project kickoff, but what has happened in the 12 months since this was said has been pretty remarkable.
Here’s a few key points that worth talking about:
- Overall Traffic – Doubled
- Largest Online Sale – Happened
- Digital Sales – Doubled
Now, although these aren’t standard results, this is kind of a big deal for us stepping up to share our skills with clients.