Developed and uploaded. Ready to drop!
It’s official, Download Now. (As always, link only available for 2 weeks.)Like Bright Bright Great’s sweet FREE stuff? Check out our other downloads (IE iPhone Wallpaper, iPod Touch Wallpaper, & Desktop Wallpaper) on the Downloads page.
The Hundreds are amazing.
Their new line of HundredsXDisney shirts are insanity.BBG is plotting & scheming some shirts of our own for 2009.
Stay tuned.PS – In case anyone has their hands on these shirts… BBG accepts unsolicited gifts. Were both sized M. 
Sometimes not all redesigns hit on the first try.
With all the backlash from the odd Pepsico rebranding from last month, a second iteration of the Mountain Dew ID has surfaced.
Extreme?
It’s trippy! I’m not sure how I feel about flying green stalagmites/elf hats, but it’s a step in the right direction compared to V2.0 Hokusai/Great Wave bottle. The illustration is nice, but it’s missing something. They should definitely take design cues from the Green Label Art Ltd Edition bottles from June/July 2008.
Now if they can just recapture that fluorescent plutonium green-yellow color, snowboarders, web developers and factory workers can all re-jump for joy… at 4:30am.
Super duper big props to longtime Bright Bright Great collaborator Art Director Boronas for his inclusion on Ads Of The World today for his Red Spot Pizza campaign.
“I’m not sure about Mexico, but the last time a pizza man entered through a bedroom window in Chi-town he got shot up!” -Jason
It’s very hot, very technotronic, and very Boronas and Rik.
We are currently jealous of the fun they are having in Mexico.
Oh yes.
It’s now official. Download Now. (Link only available for 2 weeks). PS, how dope are those Air Jordans?Check out our other downloads (IE iPhone Wallpaper) on the Downloads page.
Let me be the first to say, “Hmmmmmmmm.”
I put it in quotes because it’s a direct quote. I just said it out loud.I think Best Buy might want to run with “if it ain’t broke don’t fix it” on this one.
UPS kept Paul Rand’s beautiful logo for decades before opting for a modern update. Maybe BB should take the hint. Good logos should stick around for a while.Check it out.
With money being strapped, profits down, and consumers having a hard time spending their hard earned money, companies (especially large ones) are realizing that now is a great time to revisit the marketing budgets to develop sparkly-fresh identities that still get the consumer through the door.
Wal-Mart redesigned just a few months ago and now it looks like Best Buy is hot on their heels.
Logoblog goes in-depth about what Best Buy is hoping to achieve, with their test-run luxury store in the Mall of America, but I want to take some time to talk solely about the aesthetic issues BB potentially overlooked.
#1 Klavika, the pretty font.
The new logo is utilizing the pretty font Klavika (modified), that they have been using in the Sunday mailer over the past few months. It’s modern, it’s cool… kids like it. However, not so great in the logo application “as-proposed.” It’s very post-Web 2.0, and very similar to every other san-serif modern font logo. The old logo was unique. They are losing that with the redesign.
The old font is EXTREMELY LEGIBLE and guess what… you can read it from the highway and when you pass by you notice it. Maybe even space.
#2 Legibility.
I seriously hope they don’t think they are going to be pulling off a reverse color logo at all times. The old logo’s black on yellow was very visible. (Even without my glasses on.) The new white text on blue background is hard to see and can get blurry depending on distance and application. They go one step further by abstracting their logo into an outline, in turn losing all of their nice “call to action” area.
#3 Their icon… “is an icon.”
People recognize that big yellow tag! The new simplified version is forgettable. They really should reconsider modifying the existing version before outright axing it. I’ve seen new locations and Best Buy trucks using the simplified “yellow tag, no text” version of the icon stripping out the text and putting it alongside the logo, which still worked. I thought they were on to something.
#4 Their colors are also iconic.
That color combination is recognizable. What happened to the yellow in the new logo? It’s more like Kraft Macaroni & Cheese color. It’s not fresh. Same goes for the updated blue. In the stores, people look for help from people in the bright blue shirts. Not so easy with navy. It’s a blending color.
#5 Wow factor.
Old Logo: 8 New Logo: 3.5? I think the new logo loses some wow. It’s not different. It’s the same generic logo using the same generic san serif font. (See the Wal-Mart logo redesign). I understand that Best Buy is looking to create some new “upscale” specialty stores, but the first question to ask is “Is a new logo even necessary?”
Maybe BB could’ve revisited their materials and applications first. Think backlit matte stainless-steel Best Buy tag with white glowing semi-transparent letters. Ah, luxury.
I really think that Best Buy needs to spend some time listening before jumping in.
Update: Here’s a nice pic of the Besy Buy “luxury” store in Mall of America with the logo in action. Thanks to Ronald Hennessey for the pic. Looks decent, but I really am going to need to see external building applications and Sunday mailers for further judgement.
Had to rock the missing album art. Download away. Much prettier than having the default iTunes music symbol.
Phoenix Live In Sydney where ID = 499
Yep, you read that right… TWO!
Bright Bright Great is the proud winner of two 2008 American Graphic Design Awards for their design work with TuffEnuff Pet and Agent511. A round of applause goes to Jocelyn Ibarra for her project management, Jason Schwartz for the rockstar design work and additional project direction, and Roger Cady for the flawless coding.
First official release of the Bright Bright Great iPhone Wallpapers. What’s next? …Apps?!
Another pretty awesome live show floating around the internet without any cover art! If you caught this Killers Live at Fenix Festival show in your Reader, you should most definitely download the cover artwork.
Had to rock the missing album art. Download away. Much prettier than having the default iTunes music symbol.
Phoenix Live In Sydney where ID = 499
I need to purchase these immediately. If anyone knows where to pick these up, head over and contact me.
Update: Apparently, there are only 100 pairs of these in existence. Drat!
Print design by Jason Schwartz for Bright Bright Great 2008.
Translation of the Page Magazine Issue 03 John Galliano/Hello Kitty article.
(Translation from Spanish to English.)Hello Dior.
Hello Kitty + John Galliano for Vogue Japan. Ahh summer… time for fall-winter collections! And what’s spectacular about this time is that Dior dares to present theirs in Japanese hi-def.For the first time in Dior’s history, a slightly rounded model will present a clothing collection; and to make things more dramatic, a model that is pure love.
Mademoiselle Hello Kitty, ever so adorable, will make her runway debut showing the latest designs by John Galliano for Dior.
Her fashion-forward fans will be able to say hello in the May edition of Japanese Vogue, Vogue Nippon, which will include Kitty posing with Galliano while shopping in Paris.
Ah the good life, j’adore.
Translation of the Page Magazine Issue 02 Philippe Starck article.
(Translation from Spanish to English.)Get Naked.
The Voxan Cafe? Racer Super Naked by Philippe Starck.Like there’s something better than the word “Naked” attached to a new toy… what about “Super Naked”?
Actually, we’re already Starck fans; all his designs have that curvy and fit French look. This time his minimalist touch revolves around Voxan, the French haute couture house of motorcycles.With an engine of 120cc, a healthy weight of 180kg, and 140hp as the basics; design from outer space as a plus; and matte finish as an extra, it makes us want to introduce it to our parents.
Although this is only a prototype and there’s no final release date, we already bought leather jackets.
Who better than Philippe Starck to renew the traditional motorcycle and give it an even sexier look? Vrooom.